People looking for a doctor, dentist or lab often start on Google Maps and read recent reviews. A one-tap review point at reception makes it easier for satisfied patients to leave one.
Where to place them
- At reception: a review plate, a flat 100 × 100 mm plate for the desk.
- In the waiting room: a standee on a table.
- At the pharmacy or billing counter: a coin next to the machine.
What to say
A short line from the receptionist after the visit is paid: “If you were happy with your visit, you can tap your phone here and leave a review.” Ask every patient. Do not offer anything in return, and never ask patients to write something specific.
Privacy and sensitivity
- Never ask a patient to mention their condition or treatment in a review. Reviews are public.
- Never reply with medical details. If a patient writes about a treatment, reply politely and invite them to contact the clinic privately.
- Do not review-gate. Ask all patients, not only those who seem happy.
- Check the rules of your own medical regulator about advertising and testimonials.
Tips
- Use a plate or standee so the card does not look like a promotion at the front desk.
- Reply to every review, in a calm and professional tone.
- If a review points to a real problem, fix it and say so.
Common questions
Is it appropriate for a clinic to ask for reviews?
Google allows businesses to ask for reviews. Clinics should also follow their medical regulator’s guidance and protect patient privacy.
Which product suits a clinic?
A review plate or standee at reception. A coin is useful at a pharmacy or lab counter.
Does it work on any phone?
NFC phones open the page on a tap, and the plate has a QR code for phones without NFC.